These Come From Trees Sticker

These Come From Trees Sticker
This is the sticker we're hoping can save a couple hundred thousand trees a year. Amazing how the right message at the right time can make the difference.

Quick Facts about "These Come From Trees"

Saturday, June 7, 2014

Wow! 500,000 stickers to date!

We were just doing some internal account calculations while looking to do a big re-order, and it looks like we've sent out 500,000 stickers since the start of the project way back in 2007!

And that is, of course, both in the form of purchased stickers, and also in the form of the K-12 Challenge!

That's a lot of paper towels that haven't been used! Exciting!

Monday, July 22, 2013

It's Showtime! These Come From Trees Stickers Show Up In "Ray Donovan" Epsidoe


My buddy Pat Lee had an awesome find today.

On his vacation, he and the family were watching some episodes of Ray Donovan, a Showtime TV show starring Liev Schreiber, when lo and behold, there in a scene shot in a bathroom, there were some These Come From Trees stickers on the paper towel dispensers. How cool is that?

Unclear if the scene was shot on location somewhere that already had the stickers, or if the set dresser decided that they were must have additions! Either way, very cool.

Monday, June 10, 2013

These Come From Trees Animated across the USA!

I just love this visualization of the These Come From Trees purchase history overlaid by Zip Code on a map of the US.

Special thanks to my friend Jonah Berger, author of the awesome book "Contagious: Why Things Catch On", who thought that the viral nature of These Come From Trees stickers would be an interesting thing to check the virality of.


In the case of this animation, it's purchases since 2009, overlaid on their Zip Code, and weighted by purchase size.

So you can see when  large purchase shows up (often times for a University, like the University of Washington, in Seattle), and then how that is preceded by certain purchasing behavior, and then succeeded by what appears to be accelerated purchasing behavior.

Like check out how Wisconsin goes crazy after the initial large purchase in early 2011, having previously been more sporadic.

Neat stuff!

Monday, November 29, 2010

University of Toronto Deploying 10,000 These Come From Trees Stickers










We recently blogged about how the University of Washington is deploying 3,000 These Come From Trees stickers across its campus to help reduce paper towel usage.

Well, we totally forgot that earlier this summer, the University of Toronto purchased 10,000 stickers for use by their central facilities office to deploy throughout campus. How did we go and forget to blog that? So we're fixing it with this post.

According to an email conversation I just had with one of their facilities staff, the deployment went well, and they are happy with the results so far. I'm hoping to get some accurate numbers on usage impact, and hoping that it shows up in the 30% reduction range that we've seen before!


Saturday, November 6, 2010

University of Washington Deploying 3,000 These Come From Trees Stickers; $180,000 a year in paper towel costs

Sarah Keller, professor at University of Washington, along with the University's Earth Club, are working with the administration and facilities department to deploy 3,000 These Come From Trees stickers throughout the school.

There's a really great article in UW's newspaper about the project.

Some notes from the article: they're starting with campus classroom / lab buildings for now with 2,600 dispensers, as a pilot project. And last year, those 2,600 dispensers were responsible for $180,000 worth of paper towel consumption.

Very cool to see more and more institutions of higher education get behind this (like Seton Hall's project). Professor Keller, as a scientist, has promised to work with the facilities administration to track the impact of the program, so we can report it here! Hopefully it's in the neighborhood of the 30% reduction that has been seen by others.

It would be awesome if UW saved $60,000 in paper towel costs as a result of these stickers.

Thursday, March 4, 2010

Seton Hall University's These Come From Trees Video

The Ecology club at Seton Hall University just published a video about their These Come From Trees deployment at the school. It seems the Ecology club worked to deploy TCFT stickers across bathroom paper towel dispenser and napkin dispensers, and then documented the project!

What's more, they did some interviewing of people exiting restrooms to document the impact of the stickers. Very cool guys!

While there have been hundreds of higher education and professional organizations who use These Come From Trees stickers (well, in addition to thousands of individuals!), this is the first video we've seen!

Check out the video:


Sunday, January 24, 2010

These Come From Trees goes to Turkey!


Kemal Hadimli emailed me the other day, noting that he had seen These Come From Trees stickers up around the Google corporate campus (They're one of the hundreds of businesses that use TCFT stickers to reduce their paper towel consumption).

He was going back to Turkey, and wanted to see about getting the stickers localized into Turkish.

We sent him the proper files in order to translate them, and in no time, he had them translated, but even had his own website set up.

Way to go Kemal! Your Turkish translation joins the Italian and Arabic versions of TCFT stickers!